House of Therapy
Videography, Social Media, Packaging Design
Co-op | Spring 2023
Promotional Video
The focus of this project was to help expand a small business, House of Therapy's, online platform through a short promotional video featuring the main services the business has to offer. The main services covered in the video are art, massage therapy, and essential oil informational classes.
The process consisted of research, meeting with the clients to create a storyboard, filming, editing, and uploading the work to their social media sites.
merch Designs
Design 1
Photography
Vectorizing
Color Palette
#860038
#FFFFFF
Design 2
Moodboard
Vectorizing Original Art
#263894
#CCE6EC
“Cultivate HEALING”
Color Palette
Gift Set Packaging Design
The project objective was to create gift sets that focus on each aspect of the business’ services. By providing elements that fit with the overall mission and vision, it was also important to effectively portray what each service offers at House of Therapy.
“Cultivate creativity”
Art personal touch card, print of art, sage stick
“Cultivate HEALING”
Counsel personal touch card, affirmation card set, elevation roller ball blend
Massage personal touch card, deep blue, relaxation roller ball blend
Affirmation Card Design
PERSONAL TOUCH CARDS
Created a design for a set of 31 affirmation cards for the counsel kit. Goal was for clients to have a card a day, one for each month, with a positive message that they could then shuffle up and reuse at the start of a new month.
Moodboard for Affirmation Card Set
Packaging Design
Began exploring the process of creating packaging design for the product. Vectorized sketches from artist differentiated each box from the other depending on the service that was being targeted.
Box Cover Illustrations Vectorized
Polling House of Therapy’s followers through social media, these ‘personal touch cards’ were created to add a special touch to each gift set. Some examples are shown below.